hit the streets
Pick Your Spot
Now Is the Time
LET’S DO THIS
A NEW WAY OF ADVERTISING
The old days of just having newspaper, TV, billboard or radio as the only mediums are over. Today there are so many new innovative out of home products and one that tops the list is LED Mobile Billboards. You have the flexibility of changing your message on the fly, having multiple messages, go where you want, when you want, for as long as you want. That’s flexibility and one of the main reasons LED mobile billboards are at the Top of the OOH list.
Nontraditional ways of advertising,
taking your message directly to the audience
you want to reach,
when they least expect it.
BRANDING IS THE
CORNERSTONE OF YOUR
SUCCESS
Captive
AUDIENCE. PRESENCE.
Professional
Top notch graphics using your logo, your brand.
High Tech
State of the art equipment that stirs the senses.
Nontraditional
Ads that catch a distracted audience off-guard.
Disruptive
Eye level ads right in front of their face.
TESTIMONIALS
CLIENT REVIEWS
Previous
Next
WHY MOBILE ADVERTISING?
Does mobile advertising work? These figures from The Arbitron National In Car Study show that it does.
In-car media, including billboards and radio, reach the sum of American consumers on a regular basis. Ninety-eight percent of U.S. residents aged 18 or older have either driven or ridden in a vehicle in the past month and 93% of Americans have listened to AM/FM radio during the past week.
Americans spend nearly 20 hours in their cars per week and travel more than 200 miles. The average traveler aged 18 or older spends 18 hours and 31 minutes in his or her car per week and covers 224 miles. Key demographic groups including Persons 18 to 34 and Persons 25 to 54 average more time and miles in their cars.
Mega-milers are more likely to live in high-income households. Thirty-nine percent of megamilers (those who travel more than 150 miles per week) have a household income of $75,000 or more per year compared with 27% of average Americans (see Appendix A and B of this document).
WHAT’S TRENDING WITH MOBILE ADVERTISING?
These mobile advertising trends reveal how mobile advertising can help you reach your target audience and achieve your business goals.
Americans report spending an average of 15 hours a week in-car either as driver or passenger, and perceive traffic is getting worse. Commute times, from the recent Census, have increased 18% from 1995 to 2005.
Young men 18-34, elusive to TV advertisers, have huge exposure to outdoor media. With TV viewing levels dropping among young men, outdoor and out-of-home can supplement the media plan. The average consumer spends 15 hours a week in car while men 18-34 spend an astonishing 20 hours per week in car; a 33% increase. Men 18-34 clock 39% more miles each week (425 miles) versus the national average (306 miles).
A significant amount of shopping occurs on the way home from work. Consumers report these purchases are contemplated during the day and on the way home. As such, out-of-home media such as outdoor advertising and radio are vital to impact shopping and purchasing on the way home from work.
