Attention grabbing; yes, but mobile – no. Image: Karl Bewick Perhaps the biggest advantage that LED Mobile displays have over static billboards or any other advertising framework that you can [...]
Impressive, but are they really worth the money? Out-Of-Home profit returns are notoriously difficult to track, but famously very effective. It isn’t easy to work out exactly how much of an [...]
There’s a lot more at the end of the tunnel when it comes to 3D Mobile displays —– What is it about 3D mobiles displays that makes them so engaging to customers and so useful to [...]
Imagine these billboards were on the move! LED video backpacks are new. So new, in fact, that many advertising departments are completely unaware of their existence, meaning they are completely [...]
Digital signage is to branding what Mac is to Cheese – the all-time complementor. It’s eye-catching, it’s memorable and it allows you to change your billboards on the fly. The advantages and [...]
Mobile Billboards are quickly becoming an essential marketing tool in taking a brand directly to the distracted consumer. Businesses, both large and small, are now experts at researching the [...]
When Steve Jobs brainstormed the name Apple, he was told, “It’s a computer company, not a fruit store.” Still, Jobs wanted a fresh and iconic logo, so he hired Rob Janoff to design a stylized [...]
In November, 2014, Google rented the largest digital billboard to date in Times Square. Mounted on the side of the Marriott Marquis hotel, it stood at eight stories high, was as long as a [...]